Falk Toys Maurice Tractor
Creation and eco-design of the Maurice vintage Tractor. Toy designed in our studio and manufactured in France by Falk Toys, France, 2023.
Challenges
Our mission is to create a new tractor with a vintage look for children from 2 to 4 years old. It is totally made in injected plastic using +90% of recycled plastic. Built without screws or any metal parts the tractor is fully recyclable. Our inspiration was driven by mid-century tractor design.
Solutions
We had to check the ergonomics and the sizing of the packaging and transport in order to develop an affordable, relatively compact toy with a minimum of parts to be assembled by the parent.
We have taken up the archetype of the vintage tractor to find the nostalgia of the toy by adding beautiful softness and fun colors.
Let's get in touch!
Studioboost • Capitainerie de l'île de Versailles44000 Nantes - France // +33 (0)6 50 72 27 20
studio@studioboost.fr
Le Jouet Simple
